Communication strategy & concepts
Define the audience, communication objective and central message. Develop creative concepts and content plans that give each piece of communication a clear role.
Communication & media · Kigali, Rwanda
Make your message matter.
Communication strategy, media production and Communication for Development in Rwanda. We turn complex ideas into clear stories and materials that help audiences understand, engage and act.
Let’s talk about your project
People. Stories. Possibilities.The way we see it
From a clear idea to a meaningful connection.
Good communication starts with knowing who you want to reach and what they need to understand. World Intermedia Network brings strategy, storytelling and production together so that the message stays coherent from the first brief to the final asset.
We work across brand communication and Communication for Development (C4D), including health, education, governance and community development. Our approach connects the communication objective with the audience, format and channels appropriate to the assignment.
How we can help
Expertise shaped
around your needs.
Choose focused support for a specific requirement, or connect several services into one coordinated assignment.
Documentary & video production
Bring stories to screen through concept development, scripting, filming and post-production. Formats can include programme documentaries, interviews and educational video.
TV, radio & advertising content
Create scripts and production assets for broadcast and campaign use. We shape the format around your brief, audience and delivery requirements.
Digital & social content
Plan and produce content suited to digital channels, from campaign visuals to short-form video. Clear messaging and consistent creative direction connect the assets.
Communication for Development
Support public-interest and community communication with audience-focused storytelling. Content can address health, education, governance and development priorities.
Design & educational materials
Translate information into accessible posters, booklets, flyers, guides and other materials. Content and visual design work together to make complex subjects easier to follow.
A clear path forward
From your brief
to practical delivery.
01
Listen & research
Understand the communication challenge, audience and context before choosing a format.
02
Shape the story
Develop the message, creative concept and production plan for review.
03
Create & refine
Produce the agreed assets and bring feedback into the editing and design process.
04
Prepare for use
Deliver materials in agreed formats and discuss their intended channels and applications.
Our Partners
Organisations we’ve collaborated with
- RBC
- FHI 360
- PSI Rwanda
- MTN Rwanda
- RSSB
- COGEBANK
- INTERSEC
- Lux-Development
- Georgetown
- RCN Justice
What is Communication for Development?
Communication for Development, often called C4D, uses communication to support participation, understanding and social change. It begins with the audience and context, then considers the messages and channels that can support a development objective.
Can you support both strategy and production?
Yes. An assignment can include concept development, content planning, scripting, filming, design and post-production. We agree the production scope and review stages with you at the start.
What information do you need to quote for a campaign?
Tell us the communication objective, audience, desired formats, intended channels and deadline. Any existing brand guidelines, approved messages and indicative budget will help us propose a practical approach.
Connected capabilities
One brief. More possibilities.
Start a conversation
Let’s move your next idea forward.
Tell us what you want to achieve. We’ll help you explore the people, communication or event support that fits your brief.